WE'RE CALLING BULLSH*T ON THE PERSONAL CARE INDUSTRY

Tired of too many costs, chemicals and complexities? So are we.

learn more

“Startup Akamai is on a mission to get people to wash less.” 

“...music to the ears of non-toxic beauty advocates and minimalists alike.”

“After using exclusively just these 3 multipurpose products for a week, I’m completely sold."

“10 carry-on essentials we always travel with.” 

“Will leave your teeth sparkling without all the nasty chemicals.” 

“I am LOVING all of the products. Great work!”

“This is an awesome mission” 

wise personal care essentials for everyone

LEARN MORE

How it works

Our subscription service is simple.
Choose the items you want.
We send your shipment every 2 months.
Modify or cancel at anytime.
Or add as you go
GET STARTED

Powerful. Natural. Effective.

Unleash the power of nature in its pure, whole form. You won’t find any bizarre ingredients or toxic chemicals – just natural ingredients from plants and the earth.

Your skin is your largest organ. Fuel it with vitamins and minerals, not toxic chemicals.

Personal care, radically simplified.

Reasonably priced. Unisex. Multipurpose. Concentrated. Natural.

Resulting in lower costs. Less complexity -- Better for the environment. Better for you. Sound good?

 

Born outside of the personal care industry

We believe clean and healthy skin, hair and teeth can be achieved with far fewer products, chemicals and complexity.
LEARN WHY LESS IS MORE


Trace Minerals & Fulvic Acid

Nature's miracle workers
LEARN WHY